We not only work across many manufacturing and distribution industries such as aerospace, building products and food but we also work across company-sizes ranging from small and medium size owner-operated companies to medium size private equity-backed firms to large, complex, global organizations. Thus, as we see trends across each of these segments, we pay attention. Unfortunately, silo thinking is commonplace.
Traditionally, silo thinking refers to thinking from your department-perspective and not looking cross-functionally; however, we also see vast examples of silo thinking from the company perspective. In this case, the organization falls into the trap of thinking internally and not thinking about supplier and customer impacts. And, it could mean that we think U.S. centric, even though we'd bet significant dollars that no one has a 100% U.S. centric extended supply chain. We need to get our head out of our operation and think BIGGER.
In today's Amazon-impacted marketplace, extended supply chains are more interconnected than ever before. Thus, we must be aware of the impacts of our decisions on the rest of the supply chain. Actually even more important than remembering impacts, we can grow revenue and profits by looking for opportunities and unmet needs across our extended supply chain. Think about why we say "a supply chain is only as strong as its weakest link". Anyone with a problem supplier might have learned this the hard way!
A natural extension of this thinking leads us to remembering that although English is the most spoken language in business settings and even though the U.S. is a big and generally affluent market, there is something to be said in remembering that 95% of consumers live outside of the U.S. And, since our supply chains extend throughout the world, we must be able to have conversations about global impacts, cultural differences and strategic priorities. Flip your silo on its head.
P.S. On a related note, we are going to kick off two new newsletters shortly — one for clients only that discusses these types of thought-provoking topics and one on the latest supply chain trends and news and how to apply it. We'll keep you in the loop on how to receive them.
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